96 Gourd-geous November Content Ideas for a Bountiful Fall

It can feel a little out of control when you’re marketing a business. Even if this isn’t your high season, you still need to keep in contact with your followers and customers so they remember you when it’s time to buy again.

Don’t worry about dreaming up how you’ll keep the marketing momentum moving. We’ve got enough November content ideas for second and third helpings. From November holidays to important causes to fun with food themes, you’ll find plenty of ways to engage your audience this month.

Contents

Get marketing ideas for the whole year! Download The Mega Must-Have Marketing Calendar for 2024.

November holiday content ideas

Of course, Thanksgiving is the big holiday this month, and we have plenty of turkey-day-themed content ideas for it. But there are other very important topics to tackle, too.

Veterans Day (November 11)

Veterans Day is when a grateful nation shows appreciation for the people who’ve served in the US military. Millions of men and women gave their time, talents, and often much more, so whatever content you post should focus on sincere appreciation for their sacrifice.

A simple, understated appreciation social media post is a great option. See how Hydroflask goes one step further by offering some useful information along with it.

The post is on-brand as it talks about outdoor adventure. And it helps veterans find a valuable discount. This is an easy one to emulate by listing some local discounts veterans can take advantage of.

There are many more ways you can show appreciation in your content on this day, such as:

• Highlight local veterans or those who work on your team in your monthly newsletter.
• Interview a veteran for a brief video and let them explain what it means to serve in the military.
• Offer a list of ways your followers can show their appreciation, like handing out gift cards to veterans.
• Write a blog post that shows the impact veterans have had on the country and your community.

Free guide >> Your Copy & Paste Social Media Calendar

Thanksgiving (November 28)

There’s a big trend on TikTok of people searching for educational content, including tips for Thanksgiving. Take advantage of all that attention by posting a few helpful T-day clips.

Kroger went to TikTok to answer the age-old question, “What do we do with all these leftovers?”

If you’re not sure what to talk about, try typing “Thanksgiving” in the search bar and let the TikTok algorithm suggest popular topics.

Here are a few ideas to get your wheels turning:

• Share a video on how to decorate a Thanksgiving Day table.
• Offer tips on navigating Thanksgiving when you have food allergies or sensitivities.
• Use your November newsletter to show how you’re giving back this Thanksgiving and offer ways your subscribers can do the same.
• Post a simple image with a sincere Thanksgiving Day greeting.
• Update everyone on your holiday hours and events.

Pre-December holiday content

It’s pretty common for people to start holiday shopping in early November and decorate by the end of the month. It makes sense to dedicate a little November content to helping them prep for Christmas, Hanukkah, etc.

Gift guides are a valuable commodity this time of year as shoppers scurry to secure the ideal present for everyone on their list. British Airways’ email is just the ticket for its subscribers. It showcased a range of gift ideas for every budget.

You can tailor your gift guide to your followers. If you run a chiropractic office that caters to weekend warrior athletes, then curate a list of presents they can give their active friends.

There are several ways you can take your November content to help people prep for the Holidays. Try a few of these:

• Do you go big on decorating your office or shop? Show it off in an Instagram Reel to inspire others.
• Offer some travel planning tips in an email (try these catchy November subject lines to get more people reading).
• Ask your employees to share their favorite holiday party snacks and link out to recipes.
• Curate a list of local holiday happenings like parades, Santa visits, and craft fairs, then present them in a simple infographic.
• Partner with local non-profits to share their volunteer opportunities, repost their content, tag them in new posts, and try a TikTok stitch or duet to get exposure to their audience).
• Remind people that November 10-16 is National Santa Letter Week!

Pop culture and food November content ideas

Gratitude is a big theme in November, and several days are set aside to show appreciation for some of our favorite foods and cultural events. Join in the fun with your November content and endear your brand to people who love these things, too.

Peanut Butter Lovers Month

From the classic PB&J to the iconic Reese’s Cup, peanut butter is the mortar of many amazing food combos. You can bet anything you post about it will attract lots of attention.

Recipes are a good go-to here. But don’t forget that doggos love peanut butter, too (and it’s safe for them to eat!). This veterinary clinic offered up a tasty treat recipe for our four-legged friends.

What else can you say about this creamy concoction? Try:

• A blog post about the history of peanut butter.
• Amazing peanut butter facts (it takes about 540 peanuts to make one jar of peanut butter) in an Instagram Story.
• A Facebook contest or Instagram giveaway to have your followers guess the number of peanuts in a large container.
• A request for followers to share their favorite peanut butter recipes and tag your account.

National Donut Day (November 5)

Donuts are so well-loved that they get two days each year: National Donut Day is celebrated on June 6 and November 5. That’s understandable since donuts bring so much joy to the world.

This parent-focused magazine posted all the donut deals for its readers in one eye-catching image.

Donut leave a hole in your November content calendar. Use these ideas to put some sprinkles on your marketing:

• Create a March Madness-style bracket of the best donut shops around town and let people vote on their favorites.
• Find the funkiest donut creations (like the bacon-wrapped maple donut) and share them in a social media post.
• Write up a blog post or email describing wild and wonderful donut-themed events like the donut mile (contestants eat a dozen donuts while running a mile).
• Host a donut-eating contest or free donut giveaway at your location. Film the event, post it to YouTube, and promote it with clips on social media.

World Kindness Day (November 13)

We could all use a little more kindness, and November 13th is the perfect day to show it.

It’s no surprise that a brand called Kind Snacks got in on the World Kindness Day action. Their team used the opportunity to volunteer, and the brand shared their good works in a quick video.

If a full day of volunteering isn’t in the cards, try one of these other fun ways to spread some kindness in November:

• Publish a list of little acts of kindness your followers can do throughout the day (think: call a relative, let someone pass on your commute, pay for someone’s order at the drive-through).
• Ask your team or followers to share an act of kindness that meant a lot to them (a double whammy of kindness and gratitude!).
• Create a custom hashtag like #RandomActsOfKindness to help kickstart a mini-movement of helpful deeds (learn how to use hashtags and get lots more ideas).
• Add encouraging notes to products you ship out in emails to your customers and personalize them, if possible.

More November content ideas for pop culture and food

You can fill every marketing channel you have with all the food and pop culture themes this month. Here are several more to consider:

• National Cinnamon Day (November 1)
• National Deviled Egg Day (November 2)
• Cliche Day (November 3)
• National Sandwich Day (November 3)
• National Basketball Day (November 5)
• Carl Sagan Day (November 9)
• International Tongue Twister Day (November 10)
• International Girls Day (November 14)
• Steve Irwin Day (November 15)
• Mickey Mouse Day (November 18)
• Apple Cider Day (November 18)
• National Absurdity Day (November 20)
• Game and Puzzle Week (November 20 – 26)
• National Espresso Day (November 23)

Social awareness November content ideas

November is the start of a tough time for many people. This month, try dedicating some of your content to helping people feel seen, become more aware, and get healthy.

Native American Heritage Month

This month, we celebrate the considerable contributions of Native Americans and raise awareness of their unique challenges.

Here’s a very cool way one organization participated. The group’s Instagram post featured a map showing important Native American locations.

It’s a wonderful way to remember the people who originally inhabited North America. Not a history major with a background in cartography? No problem. Here are several other ways you can give Native American Heritage Month the attention it deserves:

• Encourage your followers to donate and support causes that improve the lives of Native Americans.
• Share images of artwork, book titles, songs, and other Native American cultural creations.
• List Native American-owned businesses with links in your monthly email.
• Host members of a local tribe on a YouTube Live event.
• Post a weekly series of stories highlighting different facets of Native American History.

No-Shave November

No-Shave November is a fun way to tackle a very serious topic. The idea is to forgo haircuts and shaving, then donate the dollars you would have spent on grooming to fight cancer.

The movement has gained considerable momentum. The hashtag #noshavenovember has over 1.1 million posts on Instagram alone. Many of them are by businesses challenging their employees to go shaveless for a month to raise awareness and money for the cause.

That’s not all brands are doing, though. Here are a few more ways you can get in the cancer fight this month:

• Have a No-Shave November anti-grooming contest and give prizes to the best new beard.
• Adopt a non-profit like the American Cancer Fund, share its posts, talk about what it does, and challenge followers to donate.
• Have a mustache day at the office where employees sport hilarious fake facial hair, capture video, and promote it on Instagram.
• Combine your No-Shave November content with other causes like Movember and National Cancer Awareness Day (November 7) for a bigger impact.

Take a Hike Day (November 17)

Hiking delivers a ton of mental and physical benefits. On November 17, you can help your followers find their footing in this healthy activity.

This post reminds us that hiking is better with friends, especially those of the four-footed variety.

Throw in some tips and favorite gear (like a pup pack your dog can carry) to make this content really helpful. Here’s a pack full of other ideas to help people hit the trail:

• Create a map of local trails. Include their lengths, difficulties, and the parking and bathroom situations.
• Have a “Miles for Smiles” contest where people post a picture and a screenshot from each hike they take in November. Then, give discounts or prizes for things like the most miles hiked, the best photos, etc.
• Hiking is hungry work. Share some favorite hiking snacks and encourage followers to comment with their own.
• Partner with a local yoga studio, chiropractic office, or sports doctor and have them give healthy hiking tips like how to stretch after a long trek.

More November content ideas for social awareness causes

Get people talking about these important causes in November:

• Diabetes Awareness Month
• Aviation History Month
• Child Safety Protection Month
• National Gratitude Month
• Healthy Lifestyles Month
• Lung Cancer Awareness Month
• National Animal Shelter Awareness Month
• National Hunger and Homeless Awareness Week (November 10-16)
• World Peace Day (November 17)
• Universal Childrens Day (November 20)
• World Pancreatic Cancer Day (November 21)
• Adoption Day (November 23)

Even more November content ideas

There are so many creative ways to connect with your customers and followers in November that we had to create another category to catch them all.

Create holiday playlists

The season is full of reasons for great music. From office parties and family dinners to power shopping for the perfect gift, the right tunes make them all better.

Duolingo didn’t miss a beat when it created a playlist of Holiday songs from around the world.

It’s easy to do the same for your business. Or you can simply share the list on social media or in your newsletter.

Try matching the melodies to specific events and explain why you chose them. For example, calming mood music would be ideal for the “Navigating the Mall parking lot” playlist.

Publish a guide to big shopping days

The holiday shopping season kicks off in a big way at the end of November, and it gets more frantic every year. There are two big shopping days to consider. Here are a few content ideas for each.

Black Friday (November 29)

The day that started it all!

• Share a list of the hottest door-buster deals in your area.
• Make some memes mocking the Black Friday craziness.
• Promote Green Friday, a day to buy from brands that promote sustainability.
• Share DIY ideas for a “build, not buy” message.
• Use these Black Friday messages and email templates.

Small Business Saturday (November 30)

It’s time to promote the mom-and-pop shops that make up the heart of every town on Small Business Saturday.

• Post a few video walkthroughs (with permission) of local businesses to encourage foot traffic.
• Ask followers to comment with their favorite small business to buy from.
• Write a blog post on the importance of small businesses and how they impact the workforce, innovation, and their communities.
• Peruse this list of Small Business Saturday marketing ideas.

Help your followers get ready for the season

Colder temps, a hectic social schedule, and family travel all go smoother with a little planning. These November content ideas will help your followers prepare while keeping your business at the top of their minds.

Cold temperatures wreak havoc on all sorts of systems. This dealership shared important tips on winterizing your car.

Notice how they added a location to the title? That’ll help improve their local SEO.

How else can you use November content to help your followers? How about:

• Posting a reminder on social media to set their clocks back at the end of Daylight Savings Time on November 3.
• Hosting a Q&A with a local therapist for tips on handling seasonal depression.
• Sharing some inspiration to get their refrigerators ready for leftovers with a post on National Clean Out Your Refrigerator Day (November 15).
• Crating a checklist of house, yard, and garden maintenance for the fall.

A veritable cornucopia of November Content Ideas

November provides a bounty of content concepts for marketers and business owners. Whether you want to be silly, serious, or studious, there are dozens of ideas to fill your content calendar.

There are also dozens of other ways to find, engage, and convert new customers in November. These guides will show you how: