A part of an always-on marketing strategy to ensure your business stays relevant to customers year-round is to hit on all holidays and observances throughout the year.
Veterans Day falls on November 11 annually, and the federal holiday is meant to honor military veterans of the United States Armed Forces. With roughly 2 million active military personnel and 18 million veterans across the country, odds are your customers care about Veterans Day on a personal level. Whether someone has a grandparent, spouse, friend, or family member involved in the military, they’ll likely want to hear what your business has to say on this day. So, make the most of your Veterans Day marketing with the following Veterans Day greetings and messages.
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Tips for your Veterans Day greetings and messages
Here’s how you can make your Veterans Day messages and greetings a success:
- Be concise. With short attention spans and small mobile screens, your audience should be able to quickly scan your Veterans Day message to get its main points.
- Be sensitive. Veterans Day can be a difficult holiday for those who lost loved ones in the service and also for Veterans who have struggled as a result of their duties.
- Be purposeful. Have a goal in mind for your Veterans Day message so that it can effectively grow your marketing efforts.
- Be on brand. Keep your brand messaging in mind when crafting your Veterans Day greeting so that you can maintain a consistent image and online presence for your business.
- Refer to your past content. Your Fourth of July or Labor Day marketing efforts could be repurposed into Veterans Day content.
- Use AI (carefully). There are plenty of AI copywriting tools that can help you brainstorm the perfect Veterans Day greeting, but be sure to always edit the final copy with a human touch!
Understand how to best speak to your target audience this Veterans Day with our complete guide on how to find (and market to) your target audience!
General Veterans Day greetings
No matter your target market, these Veterans Day greetings are sure to be a fit.
- Happy Veterans Day from our business to you. Today, we remember and honor all who have served or are actively serving. Thank you, veterans!
- Happy Veterans Day! Be sure to thank a Veteran close to you today and every day.
- It’s Veterans Day. Take this day to reflect, honor, and remember that freedom is not free!
- Celebrate Veterans Day with us by taking the day to honor those who served. To veterans everywhere, THANK YOU!
- America isn’t the land of the free without the brave—Happy Veterans Day!
Veterans Day greetings for customers
When you’re looking to increase sales or book more services, try these Veterans Day greetings.
- Happy Veterans Day! Shop our Veterans Day sale now using code: FREEDOM10
- Happy Veterans Day! We’re running sitewide sales (and veterans can get a special discount with code: THANKYOU)
- Happy Veterans Day and thank you to all who served! Freedom is not free, but our consultations are. Book with us now!
- Happy Veterans Day! To the brave men and women who served, we appreciate you! And, we’re offering star-spangled deals all week here [website link]
- We just wanted to drop a note to wish all of our customers a happy Veterans Day, and to all the brave men and women who served, THANK YOU!
- To our valued customers: Happy Veterans Day! As a reminder, we’re closed on Veterans Day. But you can join us in giving back to local veteran organizations here [here]
Want more ways to drive sales this season? Download our free guide to over 130 of the best online marketing tips for generating more traffic, leads, and sales!
Veterans Day messages for employees
The right Veterans Day message can help build your employer branding, like the examples below.
- Happy Veterans Day! To all our veteran employees, thank you for all you do for our company AND our country!
- Happy Veterans Day! To anyone on our team who served, you are appreciated beyond words!
- Happy Veterans Day! We encourage all of our employees to take a moment today to thank a brave veteran close to them.
- To our valued employees: Happy Veterans Day! As a reminder, we’re closed on Veterans Day. We hope you all enjoy your day to honor all the brave men and women who fought for our freedom!
- This is just a quick note to everyone on our team that we will be observing Veterans Day today! You can join us in giving back to local veteran organizations here https://www.wordstream.com/blog/veterans-day-greetings
Veterans Day thank you messages for veterans
Here are some Veterans Day thank you messages for those who served.
- Happy Veterans Day to all the brave men and women who served our country and fought for our freedom! You are appreciated beyond words.
- To all Veterans: THANK YOU for everything you do for our country and our freedom!
- Today and every day we thank Veterans everywhere for their service!
- There aren’t enough words to show our gratitude for all the troops who served our country. To all Veterans out there, we honor, respect, and support you!
- To all the brave men and women who have served our country: we see you and we support you! THANK YOU for your service!
Veterans Day messages for social media
Use these copy-and-paste captions in your Veterans Day social media posts. Plus, see below for links to Veterans Day social media image templates from our friends at LocaliQ!
- What does Veterans Day mean to you? Let us know in the comments below for a chance to be featured in our story!
- The land of the free because of the brave Happy Veterans Day to all our followers
- Veterans Day giveaway! Like, comment, and repost this to your story with a note about what Veterans Day means to you for a chance to win a freebie on us!
- We our nation’s Veterans! To all the veterans that follow us: THANK YOU and happy Veterans Day!
- Happy Veterans Day! Do you have a loved one that’s a veteran? Tag them below and we’ll comment back with an exclusive Veterans Day sale code!
Get the templates: [Instagram] [Facebook] [Twitter/X] [LinkedIn]
Looking for Veterans Day email templates? Start with our free guide to email marketing templates!
Quotes for your Veterans Day greetings and messages
Here are some Veterans Day quotes you can use as inspiration for your greetings and messages.
- “Honor to the soldier and sailor everywhere who bravely bears his country’s cause.” – Abraham Lincoln
- “For the veteran, thank you for bravely doing what you’re called to do so we can safely do what we’re free to do.” – Unknown
- “Freedom is never free.” – Unknown
- “The land of the free and the home of the brave.” – Francis Scott Key
- “Never was so much owed by so many to so few.” – Winston Churchill
- “Fallen heroes represent the character of a nation who has a long history of patriotism and honor.” – Michael N. Castle
- “There is nothing nobler than risking your life for your country.” – Nick Lampson
- “We don’t know them all, but we owe them all.” – Unknown
- “This nation will remain the land of the free only so long as it is the home of the brave.” – Elmer Davis
- “Our nation owes a debt to its fallen heroes that we can never fully repay. But we can honor their sacrifice, and we must.” – Barack Obama
- “Freedom makes a huge requirement of every human being. With freedom comes responsibility.” – Eleanor Roosevelt
- “Their remembrance be as lasting as the land they honored.” – Daniel Webster
- “One flag, one land, one heart, one hand, one Nation, evermore!” – Oliver Wendell Holmes
- “Ask not what your country can do for you — ask what you can do for your country.” – John F. Kennedy
- “Without heroes, we are all plain people, and don’t know how far we can go.” – Bernard Malamud
- “This country has not seen and probably will never know the true level of sacrifice of our veterans.” – Thomas M. Smith
- “How important it is for us to recognize and celebrate our heroes and she-roes!” ‒ Maya Angelou
Make your Veterans Day messages memorable this year
Veterans Day may only come around once a year, but our troops work to protect our country year-round. Be sure to show your gratitude with these Veterans Day greetings and messages, and don’t forget to add your brand’s own unique twist to the ideas above. For more seasonal marketing help, see how our solutions can help you craft the right messaging and campaigns year-round!